Rant: Bad Branding from so called “gurus”
RANT ALRERT: There times in your business to be righteously upset. Right now is one of those moments for me. I absolutely cannot STAND people who call themselves “branding experts” or talk about brand in ANY professional way who don’t have good branding themselves!!! And I literally see it in my news feeds every single […]
How celebrating helps grow your business
The nature and reality of owning your business is that there is a truly never ending list of things to do. Each item you check off your list adds 5 more. Personally, I don’t actually consider this a bad thing because it indicates to me that the creative juices are still flowing. And, because absolutely […]
Our “MUST HAVE” list when starting a business
I really hate the phrase “you have to spend money to make money”. While there is some rudimentary truth to the statement, it assumes such a lack of creativity. Certainly there are some basic and unavoidable expenses that come with starting a business, and definitely there are some businesses that simply require good old fashion start […]
Our #1 Secret to Business Success
Starting a business is no small undertaking. It takes time and energy and focus that you never knew you had. Because of this (especially as a solo-preneur) it can also be an isolating and even lonely process at times. Its a tough thing to strike any kind of balance between your work and personal and/or […]
Dear Brand Gals – Starting with a Name
Q: I get inspired to start my brand, but finding the right name and committing to it scares me. I know this is essential, I just don’t know how to get started. Any advice for the naming process? A: You are right finding a name for your brand is one of the most important parts of […]
Fabulous Feature – Gabrielle Norton
WE LOVE ENTREPRENEURS! We have learned so much from so many other amazing women who have come before us, without whom we would not have had the courage or knowledge to press on. We also know that The Brand Gals is not just about us. So every month we like to feature a fabulous female […]
