photo + video shoots that tell your brand story



photo + video shoots that
tell your brand story

Client Spotlight: Cummings & Franck -Los Angeles Branding Photography

A few weeks ago I got a call from Scott Cummings of Cummings & Franck that they were looking for photos for their new website. Like many people when they first call me, they were “looking for something simple” a couple of shots of each of the three attorneys and a group photo. After talking and digging a little deeper, I learned that the firm had just moved into a brand new office space and were in the process of investing in a whole new website. What they were really doing was taking their business to the next level and rebranding the firm! As I’m sure you can imagine, this got me excited. We got to talking and we uncovered that these guys had a tough balancing act to show their clients. They need to look fresh, relatable, and kind, yet tough, intimidating, and basically like the bad-ass lawyers they really are!

So, I got to researching and Pinning and came up with a concept based around the lawyers themselves looking friendly & approachable and presenting the firm as the employment law powerhouse it is. I think the results gave both the attorneys and the firm as a whole a really strong brand that their clients can both relate to and depend on.

Branding aside, these guys were a blast to work with! They were so easy going and totally let me have a little fun with them. Hopefully not, but if you’re ever in a legal crunch and need excellent lawyers on your side, Cummings & Franck is the firm for you!

Kelsey Rae Photography, photographer, branding expert, brand guru, small business, entrepreneur

Free Branding Resources




Do people experience your brand as a cohesive story or a hot mess? 
Download our free checklist to find out!

2 .


Feeling lost? Ditch the overwhelm and get personalized next steps for your branding journey!